General Discount Stores opened in 1987 with a vision of serving the community by providing quality goods and services at very affordable prices. With just over 3000 sq ft shopping area at the time, General Discount now occupies over 100,000 sq. ft of usable shopping space with three stores located across Southern California.

Our core values center on three pillars, namely:

• Product Affordability- Our aim is to provide discounted, wholesale prices to the public. We have partnered with leading manufacturers and wholesale companies to achieve maximum product value for our customers with the objective of becoming an industry leader in our retail segment.

• Quality Merchandise - Uncompromising quality in sourcing and selling of our goods with a wide selection of products to offer our customers.

• Customer Service Excellence - Courtesy and friendliness together with a clean and organized chain of stores plays a key role in the delivery of our products and services. Everything we do is centered on serving our customers and providing a pleasant shopping experience for them to come back to again.

Our stores are open 7 days a week, 364 days per year with items ranging from electronics, clothing, toys, house wares, appliances and consumables to name a few. We offer a diverse product range and know the importance of selection variety. Our customer’s convenience plays a pivotal role from the way our store looks and feels all the way to the diverse product lines we carry, “OUR CUSTOMERS COME FIRST”. We know the life of the busy shopper; - the family person, office worker, student or self employed. At General Discount we endeavor to provide our customer’s needs for whatever occasion . Our uncompromising commitment is reflected in who and what we are and the community we serve. We welcome suggestions and comments from customers especially in terms of providing better service, products and overall shopping experience. Should there be items missing form our shelves that you need, please feel free to inform us.